Sentury Tire is a leading manufacturer of tires based in Miami, Florida, and uses Sage 100 and Salesforce to help streamline and grow their business. They have a team of inside and remote salespeople, and none have access to customer and other data in Sage 100.
The team at Sentury Tire chose Commercient SYNC, the #1 data integration platform for business, to give their sales team a 360-degree view of their business.
Commercient provides a bi-directional SYNC that exports new accounts and sales orders created in Salesforce to Sage 100. This saves time, and there’s no potential for inaccurate data due to inputting information twice between both systems.
Prior to SYNC, Hilton Cordero, Territory Manager at Sentury Tire, would only have access to quarterly reports, because vital data was limited to the accounting side. With Commercient, “I can now get reports from Sage 100 up-to-the-minute, and I can look into my reports once a day now.” This gives the team more information to make important decisions for sales.
A team of 4 would work, collectively, 8 hours a day on a specific task in Salesforce. With Commercient SYNC, as Hilton Cordero,Territory Manager, explained, “The same task is completed in about an hour from 1 person.”
- Challenge
- Sentury Tire needed to modernize
and update their processes - They had zero visibility of Sage 100
information in Salesforce - Sentury Tire required a
bi-directional ERP and CRM data
integration
- Solutions
- Salesforce Professional, the top
cloud-based CRM in the world - Commercient SYNC, the #1 data
integration platform for sales - Commercient’s Phase Two SYNC
- Results
- The company can better manage
opportunities, customers, and more - The sales and management teams can access updated ERP data quickly, and have improved reports
- New sales and accounts created in
Salesforce are SYNC’d to Sage 100,
helping save time