Connect Iterable to Salesforce Marketing Cloud
Trigger an automatic workflow in Salesforce Marketing Cloud the moment something happens in Iterable. Commercient Pulse handles the handoff in real time.
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Most popular Iterable + Salesforce Marketing Cloud Pulses
When a campaign message is sent in Iterable, Pulse automatically creates a new Journey Event in Salesforce Marketing Cloud.
When a user enters a list in Iterable, Pulse automatically creates a new Journey Event in Salesforce Marketing Cloud.
When an email is opened in Iterable, Pulse automatically creates a new Journey Event in Salesforce Marketing Cloud.
When a contact enters a journey in Salesforce Marketing Cloud, Pulse automatically creates a new Campaign Event in Iterable.
When an email is sent in Salesforce Marketing Cloud, Pulse automatically creates a new Campaign Event in Iterable.
When a contact opens a campaign in Salesforce Marketing Cloud, Pulse automatically creates a new Campaign Event in Iterable.
*Pulses may vary based on your platform specifications
Why Commercient?
With Commercient, you can automate everything from a single webhook trigger to complex, multi-system event flows.
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About Iterable
Iterable is a marketing platform used to manage campaigns, email and lead generation.
About Salesforce Marketing Cloud
Salesforce Marketing Cloud is a marketing platform used to manage campaigns, email and lead generation.
Frequently asked questions (FAQs)
A Pulse workflow starts from a specific event in Iterable, such as a user triggers a workflow event, and runs a single defined action in Salesforce Marketing Cloud each time that event fires. Exact triggers and actions are configured per workflow.
Yes. Pulse listens for the event in Iterable and pushes the update to Salesforce Marketing Cloud as soon as it happens, rather than waiting for a scheduled batch sync. Typical delivery is near-instant, depending on the source platform's webhook or event support.
Yes, though it runs as a separate one-way workflow in the other direction. Commercient can set up a second Pulse trigger so that when a contact opens a campaign in Salesforce Marketing Cloud, the update flows back into Iterable automatically.
Pulse workflows are event-driven, so they react as soon as Iterable emits the triggering event. Reaction time is typically within seconds, depending on how quickly Iterable delivers the event.
No. Pulse workflows are configured, not coded. Commercient sets up the trigger in Iterable and the matching action in Salesforce Marketing Cloud for you, so no in-house development work is required.