Connect HiBob to Salesforce Marketing Cloud
Trigger an automatic workflow in Salesforce Marketing Cloud the moment something happens in HiBob. Commercient Pulse handles the handoff in real time.
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Most popular HiBob + Salesforce Marketing Cloud Pulses
When a new employee is onboarded in HiBob, Pulse automatically creates a new Journey Event in Salesforce Marketing Cloud.
When an employee's status changes in HiBob, Pulse automatically creates a new Journey Event in Salesforce Marketing Cloud.
When a time-off request is approved in HiBob, Pulse automatically creates a new Journey Event in Salesforce Marketing Cloud.
When a form is submitted in Salesforce Marketing Cloud, Pulse automatically creates a new Employee Record in HiBob.
When a contact enters a journey in Salesforce Marketing Cloud, Pulse automatically creates a new Employee Record in HiBob.
When an email is sent in Salesforce Marketing Cloud, Pulse automatically creates a new Employee Record in HiBob.
*Pulses may vary based on your platform specifications
Why Commercient?
With Commercient, you can automate everything from a single webhook trigger to complex, multi-system event flows.
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About HiBob
HiBob is an HR and workforce platform used to manage employees, payroll and scheduling.
About Salesforce Marketing Cloud
Salesforce Marketing Cloud is a marketing platform used to manage campaigns, email and lead generation.
Frequently asked questions (FAQs)
A Pulse workflow starts from a specific event in HiBob, such as a document is uploaded to a profile, and runs a single defined action in Salesforce Marketing Cloud each time that event fires. Exact triggers and actions are configured per workflow.
Yes. Pulse listens for the event in HiBob and pushes the update to Salesforce Marketing Cloud as soon as it happens, rather than waiting for a scheduled batch sync. Typical delivery is near-instant, depending on the source platform's webhook or event support.
Yes, though it runs as a separate one-way workflow in the other direction. Commercient can set up a second Pulse trigger so that when an email is sent in Salesforce Marketing Cloud, the update flows back into HiBob automatically.
Pulse workflows are event-driven, so they react as soon as HiBob emits the triggering event. Reaction time is typically within seconds, depending on how quickly HiBob delivers the event.
No. Pulse workflows are configured, not coded. Commercient sets up the trigger in HiBob and the matching action in Salesforce Marketing Cloud for you, so no in-house development work is required.