Popular Tools That Salespeople Love In 2018

There are a plethora of popular tools designed to enhance the way salespeople do their jobs. As there are now so many options to choose from, you’ve got to know which ones are best your salespeople – that is, the ones they will love. In this blog, we’ll help you by uncovering popular tools that salespeople have been using in 2018.


Salesforce, Zoho CRM, HubSpot, Insightly – we’re sure you’ve heard of all these CRM tools, all of which are rated on PCMag’s Best CRM Software in 2018 list. Customer Relationship Management, or CRM, helps streamline the entire sales cycle. It gives salespeople the opportunity to spend more time with customers, create new accounts and orders, and helps them close more deals and build a stronger customer base.

According to Software Advice, 74% of users said their CRM system gave them improved access to customer data. And, salespeople love all of this about CRM! What’s more is that you can integrate your CRM with your ERP using Commercient SYNC, the #1 data integration platform for sales.

SYNC allows your salespeople to see inventory in real time, search customer records, and complete orders for a simpler and more efficient sales process. We’re sure they will fall in love with it, too. Check out what some of our customers have to say about SYNC on our Customer Success page.

Email Tracking

Not only do salespeople love a great CRM tool, but they also love a good email tracking tool, such as Mailgun and Yesware. These tools allow salespeople to track email opens within Gmail and other programs. These apps also integrate with Salesforce, and empower your sales team to iterate subject lines, qualify leads and have the information to increase open rates over time.

Email tracking tools like Yesware provide analytics, email templates, and other tools to help salespeople email better. And, the other good news is that you can connect your email tracking tools, such as Mailgun (which allows you to send, receive, track and store email effortlessly) to your ERP and your other business applications using Commercient IoT Pulse. This makes tasks easier for your salespeople by automating processes.

Social Networks

This year we’ve found that salespeople also love using social networks, including LinkedIn, Twitter, and Facebook to be successful. These social media networks give salespeople the chance to find and engage with new prospects.

At Commercient our team enjoys using all of our social media network channels to answer prospects and customers’ questions, respond to comments, and to share valuable content and we would love to hear from you at Facebook, LinkedIn and Twitter.

Integration Apps

Integration apps are also on the “top tools” list of salespeople. Integration apps like Commercient IoT Pulse, for example, enable your business applications to work together seamlessly. This will serve to automate processes, giving your salespeople the opportunity to spend more time doing what they really want to do – making sales.

With IoT Pulse, you can connect your ERP to your CRM, email tracking tool (e.g. Mailgun), project management tool (e.g. Asana), communication tool (e.g. Slack), and so much more. For a complete list of all the application you can integrate with your ERP using IoT Pulse, check out our IoT Pulse page.

If you’re looking to help grow your business with Commercient’s tools, such as SYNC, IoT Pulse and our eCommerce solutions, please contact us today.


About the Author

Tikiela Mims is an experienced Technical Writer with a demonstrated history of working in the information technology and services industry.