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Customer Success Story
Plasco ID’s Sales Team Gives Customers Real-Time Order Status with Commercient’s Macola + Salesforce Integration
With more than 35 years in the identification industry, Plasco ID is the largest value-added integrator of identification products, serving a diverse customer base of organizations and government entities around the globe. Based in Miami, Florida, the company has built its business on deep industry expertise, strong solutions, and long-term partnerships with its customers.
Systems Connected
Macola & Salesforce Enterprise
Industry
Manufacturing
Location
United States
Real-Time Order Status
sales team can answer customer order questions on the spot
No More Double Entry
new accounts and orders sync automatically from Salesforce to Macola
Challenge
Plasco ID needed to replace its previous CRM with a more robust, cloud-based solution to modernize and streamline its sales processes. Once the company implemented Salesforce Enterprise, its sales team still needed access to important data from Macola, the company's ERP system for operations and finance, to get a complete picture of customers and sales.
Solution
Plasco ID connected Macola and Salesforce Enterprise using Commercient SYNC, the number one data integration platform for sales. Customer information, sales orders, invoices, terms, serial numbers, price levels, inventory, and more now sync directly from Macola into Salesforce, and Commercient's two-way SYNC pushes new accounts and orders created in Salesforce back to Macola.
The SYNC'd data gives our sales team visibility so they can see what the status of the order is. If a customer calls and asks about it, they can give the current status.
Joe Garzia
Senior Vice President of IT
Results
With SYNC'd data in Salesforce, Plasco ID's sales team has visibility into order status, so if a customer calls asking about an order, they can give an accurate, current answer. New accounts and orders created in Salesforce sync automatically to Macola, saving time over double entry and helping eliminate possible errors.
It saves time over double-entry.
Joe Garzia
Senior Vice President of IT
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