We’re sure you want to retain your current customers, along with those who become your customers in the future. So we’ve created a list of three major reasons why your customers might leave you, and show you how to retain them.

Reason #1: You don’t want to upgrade your technology

Since technology is the backbone of every company, and having updated technology is essential to the customer experience. One reason why your customers might be leaving you is that your technology is slow and outdated, and you haven’t taken the time to upgrade it.

With upgraded technology, you can improve your customer experience and allow your customers to get information more reliably and quickly.

Our Commercient SYNC integration platform, for example, allows you to connect data automatically between your ERP and CRM. Without SYNC, you’d have to update each system manually.

In addition, our IoT Pulse app empowers you to connect your ERP system to thousands of other business applications, including Slack, Gmail, and MailChimp, IoT Pulse can help you automate processes, like sending out emails when customers input a new order or generate a new invoice.

Upgrading to cloud-based technologies like SYNC and IoT Pulse allows you to accommodate rapid growth and gives you a greater competitive advantage. And that’s not all, pricing for all our apps is based per user, per month, so you’ll be upgrading with technology that is affordable.

Reason #2: You don’t communicate with your customers regularly

If you do not communicate with your customers regularly, they will definitely end up leaving you. By not keeping in touch with them, you decrease the likelihood of your customers remembering your business, or even referring you to others. Fortunately, there are several ways you can keep in touch with your customers on a regular basis.

For instance, you can use newsletters to share personal milestones or experiences, and also include information about any promotions you’re running. You can also share your business’s success stories, so that your customers can connect with you on a deeper level.

At Commercient we also communicate regularly with our customers through weekly blog posts and social media channels. You can follow us on Twitter, Facebook, and LinkedIn, where we post information about new products and services, and general announcements about Commercient.

With social media and our blog, we can keep our customers up-to-date on what’s going at Commercient. This creates a level of trust and appreciation, opening the door for a much more loyal, mutually beneficial relationship between us and our customers.

Reason #3: You don’t provide multi-channel support

The telephone may have been one of the first options of providing customer support, but it’s certainly not the last. Nowadays, you have newer support channels like email, social media, live chat, and forums or knowledge bases, among others.

Providing multi-channel support gives your customers’ options to choose from based on their preferred channel or issue at hand. When they have multiple channels to choose from to meet their needs, they will walk away more satisfied, because it give them flexibility, which will help you boost customer loyalty and retention in the long-run.

So, although it may be more convenient or cheaper for your company to provide only one channel of support, it might end up hurting your business in the long-run. We provide our customers with round-the-clock support for any of our apps, including phone, email, live chat, and web meeting.

Are you ready to upgrade your business’s technology? Contact us today!