3 Reasons Why You Should Integrate Your ERP and CRM Data

Picture this: Take a moment to imagine the power of having a place to access all of your company and client data with just the touch of a button. Your sales team is always prepared and they operate with machine-like efficiency. Your sales-process has been streamlined and you’re closing big deals on a regular basis. It’s a pretty picture, isn’t it? But it’s more than that; this is reality if you integrate your ERP data with your CRM system. Cost-efficient and surprisingly easy, CRM and ERP integration can help create opportunity within every level of your company.

Here are three specific reasons why you should integrate your ERP software with your CRM software:

  • Turn Leads Into Sales.When you integrate your ERP software with your CRM software you can expect to turn leads into sales. Each step of your process will become automated. The completion of one step will automatically open the next one within your software regardless of the system it’s based in. Salespeople can order directly from the warehouse within the ERP system, sparing everyone a string of back-and-forth emails. Quick and easy sales turn into happy customers who then become referrals: and referrals are priceless when considering future growth.
  • Streamline the Sales Process. As soon as you integrate your ERP data with your CRM software you eliminate the risk of double entries into your systems. Salespeople will no longer need to call the warehouse for order history or inventory checks because they will always know exactly what company inventory looks like. Everything your sales team needs could need is in one easy-to-access place when you invest in ERP integration.
  • Connected Data Makes Life Easier. We saved the most obvious and oft-repeated reason as to why you should integrate your ERP data and CRM data for last. But the increased worth of your integrated data can’t be overstated when it comes to your business. With one connected system, all employees have access to everything they needminus the risk and nuisance of duplicate data and entries. Instead of having two databases, you’ll have one that both your ERP and CRM can dip into, improving your selling timeline and providing you with an opportunity to impress clients with the efficiency of your business.

Integrating your ERP and CRM data will boost the value of each piece of software exponentially. You’ll have the data you need, whenever you need it, and this will help drive revenue and increase efficiency throughout your company. Did you know Commercient has an app that can help you integrate your ERP software with your CRM software?  Commercient SYNC is an app designed to accurately and securely integrate the data between your ERP and CRM. It’s simple, quick, and easy to use. Contact us today to learn more!